Liberty Global adopts a digital cloud strategy to optimize customer experience

Learn how this leading Service Provider successfully shifted its broadband operations to the cloud and deployed the new technology across its key markets in six weeks

Since the pandemic, there’s been a shift in the way people are using their technology at home, from media consumption and convenience to new work-from-home norms—and with it, their expectations for connectivity. Liberty Global knew it needed a game-changing solution to differentiate against its competitors, who were now actively upgrading from DSL to FTTP and pivoting their marketing strategies away from speed toward the in-home WiFi quality of experience.

Partnering with Plume, Liberty Global was able to launch a cloud-based, software-defined smart WiFi platform to enable a more seamless and superior in-home WiFi experience for subscribers across all its key markets

Read this case study by OMDIA for more details on how Liberty Global successfully shifted its broadband operations to the cloud and deployed the new technology across much of its footprint in just six weeks. To date, the implementation of its Plume-powered solution has increased customer satisfaction and performance on a range of technical KPIs, including:




Greater than 8% of consumer electronic devices

connected to the 5 GHz band.


An increase of 7% of time spent

on the 5GHz band.


An increase of 7% in device

connection health.


An increase in the average time spent

on speeds over 50 Mbps increased by 21%.

“As leaders in broadband technology, we know that the modern smart home requires a personalized approach tailored to each person, home and device. Plume does just that.” – Matt Weller, President

“While we know that Plume self-optimizes daily with real-time data usage in order to prioritize bandwidth when and where it’s needed, all our customers know is that an easy self-installation leads to a robust wall-to-wall Wi-Fi experience” – Matthew L. Dosch, Executive Vice President and Chief Operating Officer

“The value that Plume has brought us in terms of both new revenue opportunities and reduced truck rolls was recognized almost immediately. But most importantly, our customers love it!” – Steve Frey, General Manager

Plume® is the creator of the world's first SaaS experience platform for Communications Service Providers (CSPs) and their subscribers. Deployed in more than 48+ million homes globally, Plume is the only open and hardware-independent solution that enables the rapid delivery of new services for connected homes (and beyond) at massive scale.